Reform Showroom Chicago at Design Within Reach

- 755 W North Ave, Chicago, IL 60610

For Illinois homeowners looking to elevate their living spaces with world-class design, the Reform Showroom Chicago at Design Within Reach offers a unique and highly specialized solution. While listed as a "furniture store" and operating within the expansive modern furniture retailer Design Within Reach (DWR), Reform’s primary focus is on redefining the modern interior, specifically through stunning, modular kitchen and storage solutions. This is not simply a place to buy components; it is a destination for full-service kitchen design, blending Scandinavian aesthetics with superior functionality.

Reform is a Copenhagen-based company dedicated to making sophisticated design accessible, achieved by collaborating with internationally acclaimed architects and designers to create their cabinet collections. This partnership with DWR in Chicago—a city renowned for its architectural heritage—makes cutting-edge global design readily available to the Illinois market. The showroom serves as a "kitchen supply store" but with a distinct, design-forward difference, ensuring that every project, from a simple cabinet refresh to a full kitchen remodel, is executed with a "wow" factor that adds significant value to the home.

Homeowners in Illinois often seek spaces that are both beautiful and perfectly tailored to their daily lives. Reform addresses this need by providing personalized design services that delve into specific requirements, budget constraints, and aesthetic visions. As evident in customer testimonials, the focus is deeply personal: "their design services are excellent" and the design team "understood our vision for our kitchen, taking into account our specific needs and budget." This level of dedicated, expert planning is precisely what sets them apart in the competitive Chicago design landscape.

The showroom experience allows local users to interact directly with the high-quality materials and innovative designs, such as collections created by architects like Jean Nouvel and design duos like Norm Architects. This hands-on opportunity is essential for those planning a significant home remodel, offering assurance in the product's quality and the design's timeless appeal.

Location and Accessibility

The Reform Showroom is perfectly positioned for accessibility within the bustling city of Chicago, located inside the prominent Design Within Reach Studio at the southern edge of the Lincoln Park neighborhood.

Physical Address: 755 W North Ave, Chicago, IL 60610

This address places the showroom in a design-rich area, easily reachable for residents across Chicago and the wider Illinois region. The location offers significant convenience, particularly for those traveling by public transit, as the North/Clybourn stop on the CTA Red Line is just a block away. For those driving, the DWR Studio provides a major benefit in a densely populated area: Free parking is available in the Lincoln Park Center garage behind the Studio, with parking tickets validated within the store.

The Chicago DWR Studio itself is a substantial, inspiring space, showcasing furniture and accessories in numerous fully realized room vignettes. The Reform area within the Studio allows clients to combine their kitchen design consultation with the opportunity to view and select complementary modern furnishings from the DWR catalog, simplifying the process of designing a cohesive home interior. Showroom hours are generally flexible, catering to working professionals, running from Monday to Saturday from 10 am to 6 pm and Sunday from 11 am to 6 pm. For detailed planning, it is highly recommended to book a meeting with a design consultant in advance.

Services Offered

Reform Showroom Chicago provides services centered on high-end, custom kitchen and storage design, supported by a professional consultation process.

• Full Kitchen Design Consultation: Offering complimentary, one-on-one sessions with professional Senior Designers to understand the client's vision, specific needs, and budget.
• Modular Cabinetry Sales: Providing a wide range of kitchen, wardrobe, and storage cabinet collections designed in collaboration with internationally acclaimed architects and designers.
• Space Planning and Technical Design: Expertise in fitting unique cabinet designs into existing spaces, including precise measurements and the creation of detailed 3-D renderings of the proposed space.
• Appliance Integration Guidance: Providing recommendations for and working with local appliance companies to ensure every appliance, fixture, and fitting is seamlessly integrated and perfectly sized for the new kitchen design.
• Selection of Materials: Assisting clients in selecting from a diverse portfolio of finishes for cabinet fronts, as well as a variety of high-quality countertop materials, including marble, quartz, and stainless steel.
• Financing and Payment: Accepting major Credit cards for the purchase of products and design services.

Features / Highlights

The Reform Showroom in Chicago stands out due to its Scandinavian design roots, collaborative collections, and highly personalized service model.

• Architect-Designed Collections: Cabinet fronts and designs are the result of partnerships with renowned international architects, lending a unique, iconic, and timeless quality to the kitchens—a truly distinctive offering in Illinois.
• Dedicated Senior Design Expertise: Customers consistently praise the expertise of the design team, noting their ability to fully grasp the client's "vision and budget" and provide recommendations that are a "perfect fit for both the space and for our needs."
• Strategic Location within DWR: Being inside the Design Within Reach Studio means clients can access Reform’s kitchen design expertise while simultaneously exploring the extensive DWR collection of modern furniture, lighting, and accessories to furnish the rest of their home seamlessly.
• Focus on Timeless Quality: The product is described by customers as both "beautiful and timeless," indicating that the investment in a Reform kitchen is one that will continue to provide aesthetic and functional returns for years to come.
• Seamless Appliance Integration: A critical highlight of their service is the meticulous attention to detail regarding appliances, ensuring they "fit perfectly into our design," a service that removes a common headache from the remodeling process for Chicago homeowners.

Contact Information

To begin a design project or book a meeting with a consultant at the Chicago showroom, prospective clients can use the following details.

Address: 755 W North Ave, Chicago, IL 60610 (Inside Design Within Reach Studio)

For general inquiries about the DWR Studio where the showroom is located, the main phone line is 312.585.9600. For direct communication with Reform or to book a meeting, contact through the dedicated showroom portals is recommended.

What is Worth Choosing

For residents across Illinois, particularly those in the Chicago metro area, choosing Reform Showroom at Design Within Reach is a decision to prioritize high-end, custom-tailored design with a distinct modern European aesthetic. This is far more than a simple "kitchen supply store"; it is a design studio where homeowners can commission a kitchen that acts as a stunning centerpiece for their home.

What truly sets this option apart is the caliber of the design service. The designers work diligently to integrate the client's functional requirements—from cooking habits to storage needs—with a look that is globally recognized and highly sophisticated. The customer testimonials consistently highlight the smooth process and the immediate "wow" factor achieved, suggesting a superior client experience from start to finish. This is crucial in a major home renovation, where professional project management and communication are paramount.

Furthermore, the added value of the Reform system for home resale is significant. A beautiful, architecturally designed kitchen is one of the top selling points for any property in the Illinois market. Investing in a Reform kitchen, which is both highly functional and visually stunning, is an investment that one customer correctly anticipates will "help with selling our home" in the future. By merging timeless design with meticulous local expertise in a central Chicago location, Reform offers Illinois residents an unmatched pathway to achieving their dream modern kitchen.

Reform Showroom Chicago at Design Within Reach

755 W North Ave, Chicago, IL 60610, USA